
new work

new work

new work
Digital Design
The Diamond Store
Modernising operations and enabling global scale for the UK’s leading online diamond retailer
At a Glance
The Diamond Store is the UK’s leading online diamond retailer - a brand known for excellence, scale, and trust. As their customer base expanded and global demand increased, they wanted to future-proof their technology and improve the way their business runs day-to-day.
We partnered with them to elevate their digital infrastructure - migrating their store to Shopify Plus and developing a custom ERP system tailored to their exact workflows. The result is a modern, scalable platform that gives the team greater visibility, less manual work, and the tools to expand internationally without friction.
What We Achieved
99% inventory accuracy across thousands of SKUs
50% reduction in manual order processing
40% increase in conversion rate
20% increase in sales year on year
Seamless migration with zero downtime
Multi-currency storefront, ready for international scale
Real-time visibility across finance and operations
‘Working with Studio MEM has been a game-changer for us. From the start, they really took the time to get under the skin of our business - not just what we do, but how we do it. They built us a system that just works. The move to Shopify, plus a custom ERP, has taken so much of the friction out of day-to-day operations - stock, fulfilment, customer service - all of it flows so much better now. As we grow and expand internationally, we’ve got the confidence that our tech can keep up. That’s a big deal. Studio MEM have been more than a supplier - they’ve felt like a true partner in our journey.’
- Jeremy Kanzen, Co-Founder and CEO of The Diamond Store
‘In today’s market, especially for online retailers, you just can’t afford to guess when it comes to marketing. The competition is intense, customer expectations are sky-high, and every campaign needs to deliver. That’s exactly what Studio MEM have enabled. They rebuilt our whole system - front and back - so we can actually see what’s working: who’s buying, when, and why. Now, when we launch something new or run a paid campaign, we’re not relying on gut instinct - we’ve got the data to make smart calls. It’s made our marketing quicker, clearer, and a lot more effective.
- Gary Ingram, Co-Founder and CRO of The Diamond Store
Our Approach
1. A Custom ERP System
We designed and built a bespoke operational platform, fully tailored to The Diamond Store’s workflows. It centralises and automates key business processes - from fulfilment and fraud checks to returns and customer data - and connects directly to Shopify.
Live updates across orders, inventory, and customer records
Automation that replaces repetitive tasks
Real-time reporting and operational clarity for the whole team
2. Shopify Migration and Rebuild
We moved The Diamond Store’s site from AbleCommerce to Shopify Plus, building a custom theme and integrating key tools to help power international growth and marketing automation.
A refreshed, high-performance storefront
Integration with Global-e for 25+ currencies and tax jurisdictions
Full integration with the back-office system: product data, pricing, fulfilment, and more
Looking Ahead
This wasn’t just a technical upgrade - it was an investment in long-term growth, giving The Diamond Store a scalable foundation for global commerce and operational excellence. And we’re continuing to build on that momentum. Next up:
Support for pre-orders, partial shipments, and made-to-order products
ERP-driven automation for customer engagement and fulfilment
Smarter fraud detection, compliance workflows, and financial insights
Digital Design
The Diamond Store
Modernising operations and enabling global scale for the UK’s leading online diamond retailer
At a Glance
The Diamond Store is the UK’s leading online diamond retailer - a brand known for excellence, scale, and trust. As their customer base expanded and global demand increased, they wanted to future-proof their technology and improve the way their business runs day-to-day.
We partnered with them to elevate their digital infrastructure - migrating their store to Shopify Plus and developing a custom ERP system tailored to their exact workflows. The result is a modern, scalable platform that gives the team greater visibility, less manual work, and the tools to expand internationally without friction.
What We Achieved
99% inventory accuracy across thousands of SKUs
50% reduction in manual order processing
40% increase in conversion rate
20% increase in sales year on year
Seamless migration with zero downtime
Multi-currency storefront, ready for international scale
Real-time visibility across finance and operations
‘Working with Studio MEM has been a game-changer for us. From the start, they really took the time to get under the skin of our business - not just what we do, but how we do it. They built us a system that just works. The move to Shopify, plus a custom ERP, has taken so much of the friction out of day-to-day operations - stock, fulfilment, customer service - all of it flows so much better now. As we grow and expand internationally, we’ve got the confidence that our tech can keep up. That’s a big deal. Studio MEM have been more than a supplier - they’ve felt like a true partner in our journey.’
- Jeremy Kanzen, Co-Founder and CEO of The Diamond Store
‘In today’s market, especially for online retailers, you just can’t afford to guess when it comes to marketing. The competition is intense, customer expectations are sky-high, and every campaign needs to deliver. That’s exactly what Studio MEM have enabled. They rebuilt our whole system - front and back - so we can actually see what’s working: who’s buying, when, and why. Now, when we launch something new or run a paid campaign, we’re not relying on gut instinct - we’ve got the data to make smart calls. It’s made our marketing quicker, clearer, and a lot more effective.
- Gary Ingram, Co-Founder and CRO of The Diamond Store
Our Approach
1. A Custom ERP System
We designed and built a bespoke operational platform, fully tailored to The Diamond Store’s workflows. It centralises and automates key business processes - from fulfilment and fraud checks to returns and customer data - and connects directly to Shopify.
Live updates across orders, inventory, and customer records
Automation that replaces repetitive tasks
Real-time reporting and operational clarity for the whole team
2. Shopify Migration and Rebuild
We moved The Diamond Store’s site from AbleCommerce to Shopify Plus, building a custom theme and integrating key tools to help power international growth and marketing automation.
A refreshed, high-performance storefront
Integration with Global-e for 25+ currencies and tax jurisdictions
Full integration with the back-office system: product data, pricing, fulfilment, and more
Looking Ahead
This wasn’t just a technical upgrade - it was an investment in long-term growth, giving The Diamond Store a scalable foundation for global commerce and operational excellence. And we’re continuing to build on that momentum. Next up:
Support for pre-orders, partial shipments, and made-to-order products
ERP-driven automation for customer engagement and fulfilment
Smarter fraud detection, compliance workflows, and financial insights
Digital Design
The Diamond Store
Modernising operations and enabling global scale for the UK’s leading online diamond retailer
At a Glance
The Diamond Store is the UK’s leading online diamond retailer - a brand known for excellence, scale, and trust. As their customer base expanded and global demand increased, they wanted to future-proof their technology and improve the way their business runs day-to-day.
We partnered with them to elevate their digital infrastructure - migrating their store to Shopify Plus and developing a custom ERP system tailored to their exact workflows. The result is a modern, scalable platform that gives the team greater visibility, less manual work, and the tools to expand internationally without friction.
What We Achieved
99% inventory accuracy across thousands of SKUs
50% reduction in manual order processing
40% increase in conversion rate
20% increase in sales year on year
Seamless migration with zero downtime
Multi-currency storefront, ready for international scale
Real-time visibility across finance and operations
‘Working with Studio MEM has been a game-changer for us. From the start, they really took the time to get under the skin of our business - not just what we do, but how we do it. They built us a system that just works. The move to Shopify, plus a custom ERP, has taken so much of the friction out of day-to-day operations - stock, fulfilment, customer service - all of it flows so much better now. As we grow and expand internationally, we’ve got the confidence that our tech can keep up. That’s a big deal. Studio MEM have been more than a supplier - they’ve felt like a true partner in our journey.’
- Jeremy Kanzen, Co-Founder and CEO of The Diamond Store
‘In today’s market, especially for online retailers, you just can’t afford to guess when it comes to marketing. The competition is intense, customer expectations are sky-high, and every campaign needs to deliver. That’s exactly what Studio MEM have enabled. They rebuilt our whole system - front and back - so we can actually see what’s working: who’s buying, when, and why. Now, when we launch something new or run a paid campaign, we’re not relying on gut instinct - we’ve got the data to make smart calls. It’s made our marketing quicker, clearer, and a lot more effective.
- Gary Ingram, Co-Founder and CRO of The Diamond Store
Our Approach
1. A Custom ERP System
We designed and built a bespoke operational platform, fully tailored to The Diamond Store’s workflows. It centralises and automates key business processes - from fulfilment and fraud checks to returns and customer data - and connects directly to Shopify.
Live updates across orders, inventory, and customer records
Automation that replaces repetitive tasks
Real-time reporting and operational clarity for the whole team
2. Shopify Migration and Rebuild
We moved The Diamond Store’s site from AbleCommerce to Shopify Plus, building a custom theme and integrating key tools to help power international growth and marketing automation.
A refreshed, high-performance storefront
Integration with Global-e for 25+ currencies and tax jurisdictions
Full integration with the back-office system: product data, pricing, fulfilment, and more
Looking Ahead
This wasn’t just a technical upgrade - it was an investment in long-term growth, giving The Diamond Store a scalable foundation for global commerce and operational excellence. And we’re continuing to build on that momentum. Next up:
Support for pre-orders, partial shipments, and made-to-order products
ERP-driven automation for customer engagement and fulfilment
Smarter fraud detection, compliance workflows, and financial insights



